Ratings10
Average rating4.6
For freelance UX practitioners who are starting to confront design projects alone, this book is still a must. Today there is much more literature online than when it was first published, but take into account that this is one of those sources that many “forget” to quote in their Medium articles.
To me still serves as a good reference to revisit methods that now are very well known, but to which Leah gives her own brilliant touches.
The beginning of the book is aimed at people who are new to the field of UX overall. The next big portion is a collection of UX methods. I liked the part about evangelism - however, I wished it would discuss common challenges way more in depth.
That said, it's still 4 stars for me, as I am going to recommend this to UX designers fresh in the field, especially in markets with low UX maturity.
Was on my shelf for quite a long time, a very good book for anyone having to do all the UX work in a company, be it a big structure or a startup. This book does a very good job at giving you some tools you can use to start doing a great job and some basis on which you can evolve later. Especially useful for people in startups where you have to do a lot of things in a short span of time. And really important for anyone starting into the UX field.
Recommended for anyone interested in UX. This makes for a great reference guide, as it's filled with excel uses designed for small teams.
Like with [b:INSPIRED: How to Create Tech Products Customers Love 36645100 INSPIRED How to Create Tech Products Customers Love Marty Cagan https://images.gr-assets.com/books/1511403934s/36645100.jpg 3361249], this isn't the kind of book I'm just going to recommend to everyone but it's very, very solid and actionable for people who are passionate about content strategy and user experience. I plan to use many of the tactics in here to get more done and expand my UX wheelhouse.