Value-Based Marketing: Marketing Strategies for Corporate Growth and Shareholder Value

Value-Based Marketing

Marketing Strategies for Corporate Growth and Shareholder Value

2000 • 384 pages
Value-Based Marketing: Marketing Strategies for Corporate Growth and Shareholder Value

Value-Based Marketing: Marketing Strategies for Corporate Growth and Shareholder Value

Publisher: Wiley

Type: Physical Book

Language: English

Pages: 384

Format: Hardcover

Release Date: 2000-01-01

ISBN 10: 0471877271

ISBN 13: 9780471877271

Country: United States of America

Data Score: 1510