Market Segmentation: Using Demographics, Psychographics and Other Niche Marketing Techniques to Predict and Model Customer Behavior

Market Segmentation

Using Demographics, Psychographics and Other Niche Marketing Techniques to Predict and Model Customer Behavior

1986 • 313 pages
Market Segmentation: Using Demographics, Psychographics and Other Niche Marketing Techniques to Predict and Model Customer Behavior

Market Segmentation: Using Demographics, Psychographics and Other Niche Marketing Techniques to Predict and Model Customer Behavior

Publisher: Irwin Professional Publishing

Type: Physical Book

Language: English

Pages: 313

Information: Revised, Subsequent

Release Date: 1986-10-01

ISBN 10: 1557384924

ISBN 13: 9781557384928

Readers: 1

Country: United States of America

Data Score: 1710