Inspired

Solid book with a cruddy title. This isn't the kind of book I'm going to recommend to most people looking for good reads, but for anyone in marketing or product, this one is excellent.

This book could have been named: “Product Management: The Manual.”

It features listicles among listicles of best practices in the field. What it doesn't feature is a list of vivid examples that could have illustrated those examples. Or any sort of compelling narrative, really. It is also a particularly opinionated book; however, the author has the experience to back those opinions even though some didn't age particularly well.

Those minor points shouldn't prevent you from picking up this book. Truth be told, I wish I had read that book much earlier in my career as the blueprints are insightful and invite the reader to explore and learn more about those. It is also a fantastic book to share with colleagues; it will help them understand how transformative an excellent Product Management practice is.

This is an excellent book and, at least for me, one that merits reading over and over again. It's taken me several months to finish and that's because when I was half-way through I decided to start over to better understand the concepts. I'm planning to go over it again to refresh the concepts. Full of practicable advice.