Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

Blue Ocean Strategy, Expanded Edition

How to Create Uncontested Market Space and Make the Competition Irrelevant

By
Renée Mauborgne
Renée Mauborgne,
W. Chan Kim
W. Chan Kim
2004 • 287 pages

Ratings3

Average rating4.5

15
kristianhr
Kristian H. Rasmussen
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

3 months ago

arunava
Arunava
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

3 months ago

Adalton13
Adam Dal
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

4 months ago