Bitter Brew

Fascinating history of the Busch family and Budweiser beer. The author really makes the characters and events come alive. Only complaint is that he is obviously not from St. Louis - and could have done his homework a little more about how to spell roads like Lindbergh (NOT Lindberg) and Gravois (NOT Gravis).

The writing made me wonder “Umm, really?” on several occasions. I stuck with it because of the story.

Fascinating account of the rise and fall of the St. Louis Busch family. As a local, it's interesting to see how one family dominated and shaped the city for nearly a century.
The book is accessible, juicy in tone, even when discussing the drier minutiae of the beer business. The only nit I would pick is that it is hard to slog through all of the different Augusts and Adolphuses (Adolphi?), but that is hardly the fault of the author.