Advertising, Promotion, and Other Aspects of Integrated Marketing Communications

Advertising, Promotion, and Other Aspects of Integrated Marketing Communications

1999 • 688 pages
Advertising, Promotion, and Other Aspects of Integrated Marketing Communications

Advertising, Promotion, and Other Aspects of Integrated Marketing Communications

Publisher: Cengage Learning

Type: Physical Book

Language: English

Pages: 688

Information: 8

Release Date: 1999-08-02

ISBN 10: 0324593600

ISBN 13: 9780324593600

Country: United States of America

Data Score: 1700