Nirmalya Kumar

Nirmalya Kumar

Nirmalya Kumar has written at least 3 books. Their most popular book is Private Label Strategy with 1 save with an average rating of -⭐.

Private Label Strategy

Private Label Strategy
ByNirmalya Kumar,Jan-Benedict E. M. Steenkamp,+1 more

2007 • 1 Reader • 292 pages

Brand Breakout: How Emerging Market Brands Will Go Global

Brand Breakout: How Emerging Market Brands Will Go Global
ByNirmalya Kumar,Jan-Benedict E.M Steenkamp

2013 • 1 Reader

Marketing As Strategy: Understanding the CEO's Agenda for Driving Growth and Innovation

2004 • 1 Reader