kryspin

Honza Marcinek

615 Reads
Cover 5

The Advertising Effect

The Anatomy of Humbug: How to Think Differently About Advertising
Talking to Strangers: What We Should Know About the People We Don’t Know
Vládkyně všech nemocí. Příběh rakoviny
Muriel a andělé
Slepé skvrny
The Billion Dollar Spy
Tvor společenský
Pitch it!
Způsoby vidění
The Sixth Extinction: An Unnatural History
Bratři Wrightové
Umění vítězit
Never Leave Well Enough Alone
Jak to řešit? Překvapivé aspekty (nejen) matematických metod
Art and Illusion: A Study in the Psychology of Pictorial Representation
Guns, Germs, and Steel: The Fates of Human Societies
Advertising Works and How: Winning Communications Strategies for Business
Behave: The Biology of Humans at Our Best and Worst
The Choice Factory: 25 behavioural biases that influence what we buy
Endurance: Shackleton's Incredible Voyage
Cover 6

Jak rozumět médiím

The Visual MBA
Cover 3

dot

Cover 2

1001 reklamních tipů

Cover 7

Kniha rozhodnutí

Six Thinking Hats
A Technique for Producing Ideas
The Science of Storytelling: Why Stories Make Us Human, and How to Tell Them Better
Černobyl: Historie jedné katastrofy
Od přírody podřadné
Tvorba business modelů
Alchemy
Svět včerejška
System1 - Unlocking Profitable Growth
Einstein: His Life and Universe
Leonardo Da Vinci
Killing Commendatore
Misbehaving: The Making of Behavioral Economics
Factfulness
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