kryspin

Honza Marcinek

615 Reads
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Kniha rozhodnutí

Advertising Works and How: Winning Communications Strategies for Business
Six Thinking Hats
Mindhunter
Future Histories
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Mindframes

The Art of Thought
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The Art of Scientific Investigation

Indistractable: How to Control Your Attention and Choose Your Life
Hidden Dimension
Our Mathematical Universe: My Quest for the Ultimate Nature of Reality
Recursion
The Lessons of History
Art and Illusion: A Study in the Psychology of Pictorial Representation
The Non-Designer's Design Book
Why Are We Yelling?
The Signal and the Noise: Why So Many Predictions Fail - But Some Don't
The Science of Storytelling: Why Stories Make Us Human, and How to Tell Them Better
Good Morning, Midnight
Guns, Germs, and Steel: The Fates of Human Societies
The Art of Looking Sideways
The artful edit
On writing well
Invisible Women: Data Bias in a World Designed for Men
A Beautiful Constraint
Brain Surfing: The Top Marketing Strategy Minds in the World
Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing
The Effective Manager
Where the Suckers Moon: The Life and Death of an Advertising Campaign
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Madison Avenue Manslaughter

Where Did It All Go Wrong?: Adventures At The Dunning Kruger Peak of Advertising
Paid attention
Tested Advertising Methods
A Technique for Producing Ideas
Under Think It
Seducing the Subconscious
Mind in Motion
Blood, Sweat, and Pixels: The Triumphant, Turbulent Stories Behind How Video Games Are Made
Exhalation
Černobyl: Historie jedné katastrofy
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