To Sell is Human: The Surprising Truth About Moving Others

Read this as part of Bradfield Leadership course. Worth a reread.

Not the best book of Daniel Pink

After a slow and somewhat predictable start, this book became a compelling and informative read. While I'm tired of “business” books and rarely recommend them, I could argue that this book is less about business and more about effective communication. And I will endorse it and encourage friends and business associates to read it.

Good run-through of the present-day realities of sales and selling.

Not well-written and full of cliches, but there are enough interesting points to make it worth reading if the subject matter looks compelling.

We're all in sales now. This book shows some of the research behind the evolution of selling and even offers some tips for how to do it better.