Why We Do What We Do in Life and Business
Ratings415
Average rating4
It starts small, personal, focused on the individual. Then grows to businesses and similar organizations. Then ultimately grows to make statements about our human nature, crowd psychology, and how we behave as communities and nations.
It was interesting but ultimately a “MEH” read.
It offers observations and generalizations, but no concrete solutions.
I'd have liked the conclusion to back track down through the intensity and bring it home to the individual more thoroughly rather than as a less cohesive afterthought.
The beginning is great fun, but this is definitely worth quitting halfway through.