The Coldest Girl in Coldtown

The story kept me engaged enough, but docked a star because there really isn't any new territory explored here. The usual debates about are vampires monsters or do they still have some humanity; vamps as celebrities/romanticizing vamps; super ancient maybe-used-to-be-evil vamp redeemed by super good teen girl; yadda yadda yadda.

Also, I think the ending may have set up a sequel, but I can't be quite sure. The second to last paragraph give us a blog entry from someone named “MG,” and I can't recall being introduced to anyone in the book with those initials other than Midnight, but for many reasons this can't be Midnight's entry. The entry talks about filming a transformation that will be posted soon, but then we get no follow up. So what is the point of that chapter if the author isn't setting up a sequel?