Simpleology

Ratings5

Average rating2.4

Success is simple, and scientifically reproducible, if you know the 5 Laws Simpleology proves that success and happiness are easier to achieve than most people think they are. In fact, people can almost guarantee their own success simply by following a few simple rules. These "5 Laws of Simpleology" aren't new; they've been around forever. Throughout history, these 5 laws have helped the world's greatest minds amass fortunes and forge new paths. But until now, no one has committed them to paper in so simple and straightforward a style as Mark Joyner has here. Applicable to any challenge or goal and irrefutably commonsense, these 5 laws form the basis for almost any successful person or endeavor. Simpleology explains the 5 laws in detail and shows readers how to apply them to every aspect of their lives. Mark Joyner (Auckland, New Zealand) is a leading authority on Internet marketing. The former CEO of Aesop Marketing Corp., he is the ...

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Marcus

I really enjoyed Mark Joyner's other book, The Irresistible Offer. He's clearly an expert marketer and knows what he's talking about in that arena. Unfortunately, Simpleology is nowhere near as good. For one, the book is largely a plug for his “web cockpit” software. I hate books whose sole (or primary) purpose is to sell me something. Despite that, I kept finished it since I know from his other book that he's a smart and insightful guy.

Simpleology is basically an explanation of the author's own utilitarian epistemology and instructions for how to apply it to your decision making process in a way that will help you reach your goals.

It's not so much that it's a bad epistemology, it's not, it's just not novel. In a nutshell it is this: challenge your assumptions, use the scientific method, use logic and learn to recognize logical fallacies, know your goals and take the most direct path towards reaching them.

Decent advice really, and for someone who hasn't thought much about how they want to determine truth, there are some interesting starting points in this book.

Overall though, my review is “meh.” Not bad (other than the slew of plugs for the “web cockpit,” that was terrible), not great.