Shoe Dog

Phil Knight, founder and chairman of Nike, Inc., started his company in 1964 with a $50 investment and a simple mission: to import high-quality, low-cost athletic shoes from Japan. Selling shoes out of the trunk of his car, Knight grossed $8000 in his first year. Today, Nike's annual sales top $30 billion. In Shoe Dog, Knight–one of the most singular and compelling figures in business today–reflects on the journey that took him from his midwestern childhood to running one of the world's most iconic brands.

In this candid and riveting memoir, we see Knight stumble and learn as he starts his business. We watch him weather betrayal by his first partners, struggle with crippling doubt, and bounce back from failure again and again. Above all, we see how an unwavering commitment to a single vision drives an entrepreneur to do whatever it takes to succeed. The wisdom he has gained over the course of a lifetime of reinvention is distilled into this essential guidebook for anyone who wants to pursue their dreams and make their mark on history.

Shoe Dog is an inspiring tale that will challenge conventional thinking about entrepreneurship—and succeed because it is so true.