Once Upon a Broken Heart

This book does 100% not deserve the hype it's getting.
I can see why people are initially intrigued - the whimsical setting draws you to the book but it ends right there.
The characters make zero sense and are completely flat. The decisions they make are illogical and stupid which is especially frustrating when large sections are written in this stream of thought style that just makes you skim and skip. To illustrate: in 3 pages we go from “Oh I don't know this person really, even though I just tried to ruin their life for my own benefit. Well but then I tried to undo it so it must be fine right? Ah yeah I do feel kind of bad about that. And after all they are so sweet and had it so rough. Yeah. I'm a terrible person. So I should totally make amends. Or should I? On the other hand they totally might have screwed me over before. Maybe. Totally. Nah, probably not. And they are so important to me after all. Even though I don't know them. But whose fault is that really? Ok maybe theirs too a little. But also mine I guess. But I've had it rough too.....” and it just goes ON AND ON AND ON like this with nothing happening. And Evangeline as a main character is far too stupid, naive, twisted and egocentric for me to want to read page after page about her decision elaboration process.
Then let's move on to the plot. The plot is an utter disaster. Like those videos of 10 cars slowly spinning out of control on an icy day and crashing simultaneously. Everything seems super sudden, we go from A-B-C-ha! Jk - back to B- and so on. Nothing made sense, everything is just reversed if it fits where the story line decides to go at random and sections that would have been interesting to be elaborates on are skipped entirely.
And lastly, the writing style. To be fair, it is extremely hard to pull off a whimsical writing style. And other than Erin Morgenstern I have yet to come across an author that does this well and does not make me wonder what the hell I just read (I had the same problem with Gracekeepers). In this book, ever color has to have a food or feeling component to a point where it takes me out of the reading experience because I start to wonder how these components can be connected. And sadly this dreamy style is interrupted with really poor and cringy dialogue between characters to illustrate:
Jacks and Evangeline pull up at this castle thing that - naturally- looks all purple and shiny and fairy tale-y:
“Evangeline imagines this was the place where fairytales were formed. Then she immediately hoped she was wrong, given that Jacks would only ruin whatever was inside. “Did you bring me here to destroy someone's happily ever after?” She asked”
And I cannot help but imagine her voice in this squeaky whiny tone.
So a big nono for me. The ideas where there but the plot, characters and writing just did not bring them across.