Diffusion of Innovations
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Average rating3.5
15
This is a very dense read on how new ideas spread. It is an academic classic work. If you like it, you might also like Images of Organisation, Crossing the Chasm, and the Iowa Hybrid Corn Study.
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Kniha, která má svými myšlenkami přesah do jiných oblastí a ukáže vám, proč vlastně některé nápady neuspějí.
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