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Chief Customer Officer 2.0

Chief Customer Officer 2.0

How to Build Your Customer-Driven Growth Engine

2015

Ratings1

Average rating3

15

A book with more in it than you'd think.
It reads very difficult, and is sometimes quite repetitive.

I would recommend the book, though, and it won't harm to read it. It's a nice overview of questions and remarks to have in your pocket when dealing with customers.

April 28, 2017