Business Model Generation

Alexander Osterwalder,

Yves Pigneur

Alexander Osterwalder,

Yves Pigneur

2010 • 278 pages

Ratings22

Average rating3.9

A handbook striving to defy outmoded business models and design tomorrow's enterprises. Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context.

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Popular Reviews

Reviews with the most likes.

Marcos Moret

Great collection of tools for understanding, designing, reworking and implementing business models.

March 26, 2016

Dare

Great bizmodel visualization technique, but the book is mostly filler from page 40 on. Excellent for beginners and it's going to be useful to me as a (beautifully designed) reference to the technique. But I cannot give the whole book more than 3 stars.

March 18, 2012