Bad Science

very informative stuff, and a sense of humor to boot. it's a bit pedantic, but i perfectly understand goldacre's frustration with the general ignorance concerning science. in a buyer beware market, the buyer is required to be aware. and shamelessly stupid and dishonest people profit when they are not.

unsurprising is the info debunking kinoki foot pads, ionic foot baths, and homeopathy as a whole. was surprised though by the chapter on the placebo effect and some of the big pharma info. the writing is pretty cheeky, not award winning stuff, but entertaining and interesting with some priceless quotes sprinkled throughout.