Cover 1

A Self-Help Guide for Copywriters

A Self-Help Guide for Copywriters

A resource for writing headlines and building creative confidence

Ratings4

Average rating5

15
KittyK
KittySupporter

Excellent book. Finally. Dan Nelken studied award winning ads and substracted sensible guidelines for writing headlines. Illustrated by said campaigns. Very amusing & elucidating. Writing tips in few words.

December 16, 2021