Mkennedy

Matt Kennedy

78 Reads
Words That Change Minds: The 14 Patterns for Mastering the Language of Influence
Surrounded by Idiots: The Four Types of Human Behavior and How to Effectively Communicate with Each in Business
Words That Work
Never Eat Alone: And Other Secrets to Success, One Relationship at a Time
Simply Said: Communicating Better at Work and Beyond
The Art of Communicating
Made to Stick
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
The Purpose Revolution: How Leaders Create Engagement and Competitive Advantage in an Age of Social Good
Escaping the Build Trap
The Brains and Brawn Company: How Leading Organizations Blend the Best of Digital and Physical
The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results
Hooked: How to Build Habit-Forming Products
Inspired
Choice Hacking: How to use psychology and behavioral science to create an experience that sings
Positioning
The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention
On Writing: A Memoir of the Craft
Content Marketing Revolution: Seize Control of Your Market in Five Key Steps
Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works
Cover 7

We're All Marketers

Permission Marketing
They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer
See You on the Internet
Paid attention
Shutter Island
The Seven Deaths of Evelyn Hardcastle
Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones
True and False: Heresy and Common Sense for the Actor
How to Build a Car
Summary of Leadership In Turbulent Times by Doris Kearns Goodwin
Lights Out
A Promised Land
Good with Words: Writing and Editing
Unshakeable: Your Financial Freedom Playbook
Storyworthy
The Brand Gap: How to Bridge the Distance Between Business Strategy and Design
Building A Story Brand
Brand Thinking and Other Noble Pursuits
Linchpin
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